SXSW by the Photos: B&O’s Austin Adventure

Also by Suzi Owens  Just this past weekend, we had the amazing opportunity to travel to SXSW. Instead of telling you in words what we were up to, we thought it would be best to show you…


Making our way to Austin… Suzi came prepared with the proper local footwear.


We knew we were in the right place once we saw this sign.


Forget Lyft and Uber – local transportation was best riding on the back of one of these bad boys. However, there was a bit of pedicab traffic…


The biggest thing to come out of SXSW this year? Definitely Meerkat. Here is Mashable’s very own CEO Pete Cashmore meerkatting… We even heard his marketing team say they received 1,000 viewers watching live. Crazy!


#SXSWPuppyParty, courtesy of Whistle, DogVacay and iFetch. Took every ounce of willpower not to sneak that little guy home in our carry-ons.


The busiest location at SXSW had to be the MashableHouse. With Katy Perry’s Super Bowl lion (see above and below) and some other amazing things, it was the most popular house on the block. Even Hulk Hogan stopped by.


We couldn’t let Pete have all the fun obviously.


The best ride of the event though, was courtesy of the HootBike. A way to travel, network and had enjoy some fresh air with Owly.


Psycho fans were in luck as A&E recreated the Bates Motel. A great portrayal of Norman Bates' thriller series.


Trying our luck with the Pepsi fortune teller. Hey, at least we got a free Pepsi out of it!


Also, ever wondered what happened to the pink moustache of Lyft? Guess it needed to evolve, according to CEO Logan Green, who explained the brand shake-up in his keynote with The Wall Street Journal’s Doug Macmillan. Pictured here courtesy of @dmac1 who tweeted, “I ordered Lyft & @logangreen showed up in a Bentley.”

All in all, while we didn't get any Bentley rides, we had an amazing trip. Spent time with great people and even had a little bit of fun…as you can see.